Cory Hanson, owner of Camel ADV Products and the inventor of Camel Tank, stumbled upon his passion for adventure riding in 2009. Since then, he's visited 30 countries, put thousands of kilometres on his adventure bike, and continues to compete in off-road motorcycle competitions. Cory lives in Calgary, Alberta, Canada. Here is his story.
THE LURE OF FREEDOM
After getting his motorcycle license and riding his first bike, a VFR, for only a year, he never quite got the attraction of riding. Cory sold his bike in 2002 and didn't expect to ride again.
In 2008, he watched "Long Way Around" and enjoyed it with a friend who wanted to do a similar trip, but wrote it off as something that rich, sponsored people did. A year later during the recession, Cory's industry was deeply affected and he found himself without work. After one terrible job interview, he ordered a 2009 F800GS from the local BMW dealership, called up his friend, Tim Dzaman, and said, "Hey, you know that trip you keep bugging me about? Let's do it. I just bought a bike."
Two months later, Cory and Tim were on the road. Dubbed "Terra Nova Expedition", they chronicled the trip highlights in a blog, discovered the world and awakened wanderlust. 19 countries, 118 days, an untreated double leg fracture and 30,000 kilometres later, Cory Hanson had completed his first big motorcycle trip.
In 2010, Cory did his second extended road trip on his adventure bike. A 6 month round-trip tour brought him down the Canadian west coast, through the US, Mexico and throughout all of Central America.
OFF-ROADING and COMPETITION
Cory is no stranger to off-roading or competition. He built and raced off-road trucks and was invited to compete in FourWheeler Magazine's invite-only "Top Truck Challenge" competition. He won both the Canadian "WeRock" rock crawling championship and competed in the WeRock World Championships in Las Vegas in 2006.
Though Cory took the GS off-road training at Blackfoot Motorsports in 2010 before this Latin American trip, his real off-roading experience was entirely on four wheels until the 2011 MRT Rally in Nelson, BC. 2010 GS Trophy rider Pat Horan was the first to teach Cory that a heavy GS bike can be capable and nimble in the hands of a good rider. And then came the practice.
Cory completed Dirtwise (enduro legend Shane Watts' off-road training program) and practiced regularly by riding in the nearby mountain trails. He entered the 2012 GS event in Rocky Mountain House, but missed the top 5 shoot-out for the second time. Determined to place in a competition and inspired by Touratech's YouTube video, Cory loaded up his bike and drove to Odessa, Washington in April 2013 to compete in the StumpJumper Desert 100 race. He placed third in his class and the rush was a game-changer.
THE ROAD TO THE 2014 BMW MOTORRAD GS TROPHY
After the StumpJumper Desert 100 race, Cory has been focused on qualifying for the 2014 GS Trophy. He competed and won the Ontario GS Challenge in June 2013, securing a spot on Team Canada for the 2014 GS Trophy. Cory's good friend Matt Wareing qualified for the team as well by winning the Rocky Mountain GS Challenge in Alberta.
Throughout the winter, Cory is focused on continued sales for Camel Tank and expanding Camel ADV Products. Keep in touch with updates and learn more about adventure riding through the Camel ADV Facebook Page.